{"id":4910,"date":"2022-04-05T14:05:12","date_gmt":"2022-04-05T12:05:12","guid":{"rendered":"https:\/\/mediafocus.ch\/?page_id=4910"},"modified":"2026-03-11T11:46:55","modified_gmt":"2026-03-11T10:46:55","slug":"about-media-focus","status":"publish","type":"page","link":"https:\/\/mediafocus.ch\/en\/about-media-focus\/","title":{"rendered":"About Media Focus"},"content":{"rendered":"\n
\"\"<\/span>
\n

<\/p>\n<\/div><\/div>\n\n\n\n

<\/div>\n\n\n\n
\n
\n
\n
\n

About Media Focus<\/h1>\n<\/div>\n\n\n\n
\n

Media Focus Schweiz GmbH is a media research company specializing in the assessment of advertising<\/a>, communications <\/a>and sponsorship<\/a>. As a joint venture of the international market research companies AGB Nielsen Media Research B.V. and GfK Switzerland AG, Media Focus is part of a leading global network in the field of advertising, media and consumer research.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

<\/div>\n\n\n\n\n\n
\n
<\/div>\n\n\n\n

About us<\/h3>\n\n\n\n
<\/div>\n\n\n\n

Media Focus Schweiz GmbH is a media research company specializing in the measurement of advertising<\/a>, communication <\/a>and sponsorship<\/a>. As a joint venture of the international market research companies AGB Nielsen Media Research B.V. and GfK Switzerland AG, Media Focus is part of a leading global network in the field of advertising, media and consumer research.<\/p>\n\n\n\n

For more than 30 years, we have been neutrally and independently surveying gross advertising print in traditional and digital Swiss media and maintain the most comprehensive advertising print statistics with 93,000 companies and 220,000 brands covered in 21 industries and 900 product groups.<\/p>\n\n\n\n

In addition, we monitor more than 600 companies on a daily basis with regard to their media response and also analyze the sponsorship behavior of sports and cultural events and create customized studies in an integral and holistic communication approach.<\/p>\n\n\n\n

<\/div>\n\n\n\n

Our Team<\/h3>\n\n\n\n
<\/div>\n\n\n\n

The success of Media Focus is based on the know-how of our employees, the team spirit and the targeted customer focus. As a dynamic, curious and inspiring team, we are convinced that the success of Media Focus is based on the interaction of all employees in all departments.<\/p>\n<\/section>\n\n\n\n

<\/section>\n\n\n\n\n\n
\n
<\/div>\n\n\n\n

Our Partners<\/h3>\n\n\n\n
<\/div>\n\n\n\n

We are proud and happy to cooperate with professional and innovative partners.<\/p>\n<\/section>\n\n\n\n\n\n\n\n

\n
<\/div>\n\n\n\n

Memberships<\/h3>\n\n\n\n
<\/div>\n\n\n\n

Media Focus attaches great importance to being close to the relevant trade associations.
That is why we are members of the following associations and maintain an intensive exchange with them:<\/p>\n<\/section>\n\n\n\n\n\n

\"\"<\/span>
\n

<\/p>\n<\/div><\/div>\n\n\n\n\n\n

\n
\n

Expertise<\/h2>\n\n\n\n
\"Die<\/a><\/figure>\n\n\n\n

As an independent and neutral media research company, our comprehensive advertising, communications and sponsorship data and analyses help brands to generate a holistic view of their presence, both in terms of their competition and the industry as a whole, in order to successfully achieve their economic and corporate goals.<\/p>\n\n\n<\/div>\n\n\n\n

\n

Jobs<\/h2>\n\n\n\n
\"Drei<\/a><\/figure>\n\n\n\n

Would you like to actively participate in our team and contribute to the company\u2019s success with your experience?
Then we look forward to receiving your application.<\/p>\n\n\n<\/div>\n<\/div><\/section>\n\n\n\n

\n

Contact us<\/h3>\n\n\n\n


Our Consulting and Analysis team will be happy to help.<\/p>\n<\/section><\/div>

T +41 43 322 27 50<\/a><\/a><\/div>
mediafocus@mediafocus.ch<\/a><\/a><\/div><\/div>