{"id":7355,"date":"2022-04-06T22:27:50","date_gmt":"2022-04-06T20:27:50","guid":{"rendered":"https:\/\/mediafocus.ch\/?page_id=7355"},"modified":"2023-05-19T10:37:23","modified_gmt":"2023-05-19T08:37:23","slug":"expertise","status":"publish","type":"page","link":"https:\/\/mediafocus.ch\/en\/expertise\/","title":{"rendered":"Expertise"},"content":{"rendered":"\n<div class=\"wp-block-cover is-light\" style=\"min-height:700px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-0 has-background-dim\"><\/span><img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"542\" class=\"wp-block-cover__image-background wp-image-1519\" alt=\"\" src=\"https:\/\/mediafocus.ch\/wp-content\/uploads\/2022\/02\/Titelbild-Kompetenzen-1.png\" data-object-fit=\"cover\" srcset=\"https:\/\/mediafocus.ch\/wp-content\/uploads\/2022\/02\/Titelbild-Kompetenzen-1.png 1500w, https:\/\/mediafocus.ch\/wp-content\/uploads\/2022\/02\/Titelbild-Kompetenzen-1-300x108.png 300w, https:\/\/mediafocus.ch\/wp-content\/uploads\/2022\/02\/Titelbild-Kompetenzen-1-1024x370.png 1024w, https:\/\/mediafocus.ch\/wp-content\/uploads\/2022\/02\/Titelbild-Kompetenzen-1-768x278.png 768w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<p class=\"has-text-align-center has-large-font-size\"> <\/p>\n<\/div><\/div>\n\n\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns container-xxl is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h1 class=\"wp-block-heading has-turqoise-500-color has-text-color\">Expertise<\/h1>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>As an independent and neutral media research company, our comprehensive advertising, communications and sponsorship data and analyses help brands to generate a holistic view of their presence, both in terms of their competition and the industry as a whole, in order to successfully achieve their economic and corporate goals.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile has-turqoise-500-background-color has-background\"><div class=\"wp-block-media-text__content\">\n<h2 class=\"wp-block-heading is-style-checkmark-heading has-white-000-color has-text-color has-large-font-size\">Expertise<\/h2>\n\n\n\n<p class=\"has-white-000-color has-text-color\">Media Focus gathers all the relevant advertising data and creations from over 93,000 companies with more than 220,000 brands and products in Switzerland. This data is allocated to 21 industries, 130 product groups and 900 product segments.<\/p>\n\n\n\n<p class=\"has-white-000-color has-text-color\">Every day, more than 600 companies are monitored across both traditional and digital media, and the sponsorship patterns of sport and cultural events is analyzed.<\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/mediafocus.ch\/wp-content\/uploads\/2022\/03\/Kompetenzen-klein-1024x730.png\" alt=\"Mehrere Media Focus Mitarbeiter an einem Tisch in einer Diskussion\" class=\"wp-image-2153 size-full\"\/><\/figure><\/div>\n\n\n\n<section class=\"wp-block-group container container-medium is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Our expertise \u2013 your benefit<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Collection of cross-platform advertising, communications and sponsorship data across traditional, digital and social media.<\/li>\n\n\n\n<li>Comprehensive overview of campaign themes and items posted, as well as advertising spend.<\/li>\n\n\n\n<li>Switzerland\u2019s only provider of comprehensive and customized marketing, communications and sponsorship analyses to monitor both the market and your competition.<\/li>\n\n\n\n<li>Intuitive access to analysis tools with extensive report templates and individual design templates for your own reports.<\/li>\n\n\n\n<li>Knowledgeable and motivated team.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/section>\n\n\n\n\n\n<div class=\"wp-block-cover is-light\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-0 has-background-dim\"><\/span><img loading=\"lazy\" decoding=\"async\" width=\"1921\" height=\"825\" class=\"wp-block-cover__image-background wp-image-2904\" alt=\"\" src=\"https:\/\/mediafocus.ch\/wp-content\/uploads\/2021\/12\/AHerger_20211130_AHE_17808.jpg\" data-object-fit=\"cover\" srcset=\"https:\/\/mediafocus.ch\/wp-content\/uploads\/2021\/12\/AHerger_20211130_AHE_17808.jpg 1921w, https:\/\/mediafocus.ch\/wp-content\/uploads\/2021\/12\/AHerger_20211130_AHE_17808-300x129.jpg 300w, https:\/\/mediafocus.ch\/wp-content\/uploads\/2021\/12\/AHerger_20211130_AHE_17808-1024x440.jpg 1024w, https:\/\/mediafocus.ch\/wp-content\/uploads\/2021\/12\/AHerger_20211130_AHE_17808-768x330.jpg 768w, https:\/\/mediafocus.ch\/wp-content\/uploads\/2021\/12\/AHerger_20211130_AHE_17808-1536x660.jpg 1536w\" sizes=\"auto, (max-width: 1921px) 100vw, 1921px\" \/><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<p class=\"has-text-align-center has-large-font-size\"> <\/p>\n<\/div><\/div>\n\n\n\n<section class=\"wp-block-xeit-newsletter section section-form newsletter\" id=\"newsletter-form\" style=\"background-color:#2dcfb7\"><div class=\"container-medium\"><div class=\"row\"><div class=\"col-lg-5\"><section>\n<h4 class=\"wp-block-heading has-white-000-color has-text-color\">Subscribe to our newsletter and receive the latest information directly in your mailbox.<\/h4>\n<\/section><\/div><div class=\"col-lg-6 pl-xl-9\"><input type=\"submit\" value=\"subscribe\" class=\"btn btn-outline-white\" data-mf-button=\"modalWindow-839b9cfe-14a8-4e78-a663-08103e1c92fa\"\/><div class=\"modal\" id=\"modalWindow-839b9cfe-14a8-4e78-a663-08103e1c92fa\" data-mf-modal=\"modal\"><div class=\"modal__dialog\"><div class=\"modal__content\"><div class=\"modal__body\"><div class=\"ratio ratio--4x3\"><iframe class=\"modal__iframe\" src=\"https:\/\/online3.superoffice.com\/Cust27000\/CS\/scripts\/customer.fcgi?action=formFrame&amp;formId=F-8x7TwQsr\"><\/iframe><\/div><\/div><\/div><\/div><\/div><div class=\"modal__backdrop\" id=\"modalBackdrop\"><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"excerpt":{"rendered":"<p>Expertise As an independent and neutral media research company, our comprehensive advertising, communications and sponsorship data and analyses help brands to generate a holistic view of their presence, both in terms of their competition and the industry as a whole, in order to successfully achieve their economic and corporate goals. Expertise Media Focus gathers all [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-7355","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Expertise - Media Focus<\/title>\n<meta name=\"description\" content=\"Media Focus collects all the relevant advertising data and creations in Switzerland, offering our customers countless analysis options.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mediafocus.ch\/en\/expertise\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Expertise - Media Focus\" \/>\n<meta property=\"og:description\" content=\"Media Focus collects all the relevant advertising data and creations in Switzerland, offering our customers countless analysis options.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mediafocus.ch\/en\/expertise\/\" \/>\n<meta property=\"og:site_name\" content=\"Media Focus\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-19T08:37:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mediafocus.ch\/wp-content\/uploads\/2022\/02\/Titelbild-Kompetenzen-1.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/en\\\/expertise\\\/\",\"url\":\"https:\\\/\\\/mediafocus.ch\\\/en\\\/expertise\\\/\",\"name\":\"Expertise - 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