{"id":271439,"date":"2025-03-26T17:50:10","date_gmt":"2025-03-26T16:50:10","guid":{"rendered":"https:\/\/mediafocus.ch\/?p=271439"},"modified":"2025-03-26T17:51:20","modified_gmt":"2025-03-26T16:51:20","slug":"lout-of-home-toujours-en-pleine-forme","status":"publish","type":"post","link":"https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/","title":{"rendered":"L\u2019Out-of-Home toujours en pleine forme"},"content":{"rendered":"\n<div style=\"height:2em\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-62c66622 wp-block-group-is-layout-constrained\">\n<h1 class=\"wp-block-heading has-large-font-size\">L\u2019Out-of-Home toujours en pleine forme<\/h1>\n<\/div>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-media-text alignfull has-media-on-the-right is-stacked-on-mobile wbk-media-text-partner-promotion-block has-white-color has-text-color has-background has-link-color wp-elements-280c20fb9618e9ec197155405ca68bd1\" style=\"background-color:#3e3e3e;grid-template-columns:auto 34%\"><div class=\"wp-block-media-text__content\">\n<h1 class=\"wp-block-heading has-white-color has-text-color has-link-color has-x-large-font-size wp-elements-9daad071f958645ee499bc12f72a1eb3\">Tendance du march\u00e9 publicitaire&nbsp;<\/h1>\n\n\n\n<p class=\"has-turquoise-color has-text-color has-link-color has-large-font-size wp-elements-0ca3b78a99c682abb4f9d3f373484fdb wp-block-paragraph\">F\u00e9vrier 2025<\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/werbekompass.ch\/wp-content\/uploads\/2025\/02\/Titelbild-Pfeil-neu-1024x576.png\" alt=\"\" class=\"wp-image-192968 size-full\"\/><\/figure><\/div>\n\n\n","protected":false},"excerpt":{"rendered":"<p>L\u2019Out-of-Home toujours en pleine forme Tendance du march\u00e9 publicitaire&nbsp; F\u00e9vrier 2025<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[49,76],"tags":[],"class_list":["post-271439","post","type-post","status-publish","format-standard","hentry","category-tendance-du-marche-publicitaire","category-publications"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>L\u2019Out-of-Home toujours en pleine forme - Media Focus<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u2019Out-of-Home toujours en pleine forme - Media Focus\" \/>\n<meta property=\"og:description\" content=\"L\u2019Out-of-Home toujours en pleine forme Tendance du march\u00e9 publicitaire&nbsp; F\u00e9vrier 2025\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/\" \/>\n<meta property=\"og:site_name\" content=\"Media Focus\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-26T16:50:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-26T16:51:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mediafocus.ch\/wp-content\/uploads\/2024\/10\/QuickGuide-WizzAd_DE-3-1-2-1-2-2-2-1-1-1-1-1-2-1-2-4-1-2-1-1-2-2-2-1-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1388\" \/>\n\t<meta property=\"og:image:height\" content=\"774\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/publications\\\/tendance-du-marche-publicitaire\\\/lout-of-home-toujours-en-pleine-forme\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/publications\\\/tendance-du-marche-publicitaire\\\/lout-of-home-toujours-en-pleine-forme\\\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/#\\\/schema\\\/person\\\/a16c05a0d85e9df406232d9694bdabe5\"},\"headline\":\"L\u2019Out-of-Home toujours en pleine forme\",\"datePublished\":\"2025-03-26T16:50:10+00:00\",\"dateModified\":\"2025-03-26T16:51:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/publications\\\/tendance-du-marche-publicitaire\\\/lout-of-home-toujours-en-pleine-forme\\\/\"},\"wordCount\":1097,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/publications\\\/tendance-du-marche-publicitaire\\\/lout-of-home-toujours-en-pleine-forme\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/werbekompass.ch\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/Titelbild-Pfeil-neu-1024x576.png\",\"articleSection\":[\"Tendance du march\u00e9 publicitaire\",\"Publications\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/publications\\\/tendance-du-marche-publicitaire\\\/lout-of-home-toujours-en-pleine-forme\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/publications\\\/tendance-du-marche-publicitaire\\\/lout-of-home-toujours-en-pleine-forme\\\/\",\"url\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/publications\\\/tendance-du-marche-publicitaire\\\/lout-of-home-toujours-en-pleine-forme\\\/\",\"name\":\"L\u2019Out-of-Home toujours en pleine forme - Media Focus\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/publications\\\/tendance-du-marche-publicitaire\\\/lout-of-home-toujours-en-pleine-forme\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/publications\\\/tendance-du-marche-publicitaire\\\/lout-of-home-toujours-en-pleine-forme\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/werbekompass.ch\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/Titelbild-Pfeil-neu-1024x576.png\",\"datePublished\":\"2025-03-26T16:50:10+00:00\",\"dateModified\":\"2025-03-26T16:51:20+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/publications\\\/tendance-du-marche-publicitaire\\\/lout-of-home-toujours-en-pleine-forme\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/publications\\\/tendance-du-marche-publicitaire\\\/lout-of-home-toujours-en-pleine-forme\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/publications\\\/tendance-du-marche-publicitaire\\\/lout-of-home-toujours-en-pleine-forme\\\/#primaryimage\",\"url\":\"https:\\\/\\\/werbekompass.ch\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/Titelbild-Pfeil-neu-1024x576.png\",\"contentUrl\":\"https:\\\/\\\/werbekompass.ch\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/Titelbild-Pfeil-neu-1024x576.png\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/publications\\\/tendance-du-marche-publicitaire\\\/lout-of-home-toujours-en-pleine-forme\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Publications\",\"item\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/category\\\/publications\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Tendance du march\u00e9 publicitaire\",\"item\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/category\\\/publications\\\/tendance-du-marche-publicitaire\\\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"L\u2019Out-of-Home toujours en pleine forme\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/\",\"name\":\"Media Focus\",\"description\":\"Data driven insights\",\"publisher\":{\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/#organization\",\"name\":\"Media Focus\",\"url\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/mediafocus.ch\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/media-focus-logo-mit-claim.svg\",\"contentUrl\":\"https:\\\/\\\/mediafocus.ch\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/media-focus-logo-mit-claim.svg\",\"caption\":\"Media Focus\"},\"image\":{\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/mediafocus.ch\\\/fr\\\/#\\\/schema\\\/person\\\/a16c05a0d85e9df406232d9694bdabe5\",\"name\":\"admin\",\"sameAs\":[\"http:\\\/\\\/localhost:9933\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"L\u2019Out-of-Home toujours en pleine forme - Media Focus","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/","og_locale":"fr_FR","og_type":"article","og_title":"L\u2019Out-of-Home toujours en pleine forme - Media Focus","og_description":"L\u2019Out-of-Home toujours en pleine forme Tendance du march\u00e9 publicitaire&nbsp; F\u00e9vrier 2025","og_url":"https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/","og_site_name":"Media Focus","article_published_time":"2025-03-26T16:50:10+00:00","article_modified_time":"2025-03-26T16:51:20+00:00","og_image":[{"width":1388,"height":774,"url":"https:\/\/mediafocus.ch\/wp-content\/uploads\/2024\/10\/QuickGuide-WizzAd_DE-3-1-2-1-2-2-2-1-1-1-1-1-2-1-2-4-1-2-1-1-2-2-2-1-1.png","type":"image\/png"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"admin","Dur\u00e9e de lecture estim\u00e9e":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/#article","isPartOf":{"@id":"https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/"},"author":{"name":"admin","@id":"https:\/\/mediafocus.ch\/fr\/#\/schema\/person\/a16c05a0d85e9df406232d9694bdabe5"},"headline":"L\u2019Out-of-Home toujours en pleine forme","datePublished":"2025-03-26T16:50:10+00:00","dateModified":"2025-03-26T16:51:20+00:00","mainEntityOfPage":{"@id":"https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/"},"wordCount":1097,"commentCount":0,"publisher":{"@id":"https:\/\/mediafocus.ch\/fr\/#organization"},"image":{"@id":"https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/#primaryimage"},"thumbnailUrl":"https:\/\/werbekompass.ch\/wp-content\/uploads\/2025\/02\/Titelbild-Pfeil-neu-1024x576.png","articleSection":["Tendance du march\u00e9 publicitaire","Publications"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/","url":"https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/","name":"L\u2019Out-of-Home toujours en pleine forme - Media Focus","isPartOf":{"@id":"https:\/\/mediafocus.ch\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/#primaryimage"},"image":{"@id":"https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/#primaryimage"},"thumbnailUrl":"https:\/\/werbekompass.ch\/wp-content\/uploads\/2025\/02\/Titelbild-Pfeil-neu-1024x576.png","datePublished":"2025-03-26T16:50:10+00:00","dateModified":"2025-03-26T16:51:20+00:00","breadcrumb":{"@id":"https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/#primaryimage","url":"https:\/\/werbekompass.ch\/wp-content\/uploads\/2025\/02\/Titelbild-Pfeil-neu-1024x576.png","contentUrl":"https:\/\/werbekompass.ch\/wp-content\/uploads\/2025\/02\/Titelbild-Pfeil-neu-1024x576.png"},{"@type":"BreadcrumbList","@id":"https:\/\/mediafocus.ch\/fr\/publications\/tendance-du-marche-publicitaire\/lout-of-home-toujours-en-pleine-forme\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/mediafocus.ch\/fr\/"},{"@type":"ListItem","position":2,"name":"Publications","item":"https:\/\/mediafocus.ch\/fr\/category\/publications\/"},{"@type":"ListItem","position":3,"name":"Tendance du march\u00e9 publicitaire","item":"https:\/\/mediafocus.ch\/fr\/category\/publications\/tendance-du-marche-publicitaire\/"},{"@type":"ListItem","position":4,"name":"L\u2019Out-of-Home toujours en pleine forme"}]},{"@type":"WebSite","@id":"https:\/\/mediafocus.ch\/fr\/#website","url":"https:\/\/mediafocus.ch\/fr\/","name":"Media Focus","description":"Data driven insights","publisher":{"@id":"https:\/\/mediafocus.ch\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/mediafocus.ch\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/mediafocus.ch\/fr\/#organization","name":"Media Focus","url":"https:\/\/mediafocus.ch\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/mediafocus.ch\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/mediafocus.ch\/wp-content\/uploads\/2022\/05\/media-focus-logo-mit-claim.svg","contentUrl":"https:\/\/mediafocus.ch\/wp-content\/uploads\/2022\/05\/media-focus-logo-mit-claim.svg","caption":"Media Focus"},"image":{"@id":"https:\/\/mediafocus.ch\/fr\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/mediafocus.ch\/fr\/#\/schema\/person\/a16c05a0d85e9df406232d9694bdabe5","name":"admin","sameAs":["http:\/\/localhost:9933"]}]}},"_links":{"self":[{"href":"https:\/\/mediafocus.ch\/fr\/wp-json\/wp\/v2\/posts\/271439","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediafocus.ch\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediafocus.ch\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediafocus.ch\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediafocus.ch\/fr\/wp-json\/wp\/v2\/comments?post=271439"}],"version-history":[{"count":2,"href":"https:\/\/mediafocus.ch\/fr\/wp-json\/wp\/v2\/posts\/271439\/revisions"}],"predecessor-version":[{"id":271442,"href":"https:\/\/mediafocus.ch\/fr\/wp-json\/wp\/v2\/posts\/271439\/revisions\/271442"}],"wp:attachment":[{"href":"https:\/\/mediafocus.ch\/fr\/wp-json\/wp\/v2\/media?parent=271439"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediafocus.ch\/fr\/wp-json\/wp\/v2\/categories?post=271439"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediafocus.ch\/fr\/wp-json\/wp\/v2\/tags?post=271439"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}